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Other links at Promotion > Ethics and Standards
Reviews efforts to create standards for SEO industry and search engine marketing professionals.
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Offers a guide to search engine spam that allows search engine marketers to objectively evaluate actions to see whether those actions equate to spamming a search engine. Aims to provide the basis of an industry standard.
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Talks about the difficulties in getting listed in a search engine and search engine ethics implications.
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Describes the action of cloaking and explains why you should not do it.
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Guide to avoiding being spammed and sending e-mail without spamming.
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